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Hidden Gem

Tamarack

320 Shriver Ave, Beckley, WV

Beckley, WV

A red-peaked showcase of everything West Virginia makes by hand, from quilts and glass to pepperoni rolls, all under one striking roof beside the turnpike.

Tamarack is a showcase of West Virginia's handmade arts, crafts, and food, gathered under one dramatic red roof just off the West Virginia Turnpike in Beckley. Its peaked, tent-like silhouette, meant to echo a mountain quilt pattern, has become a landmark for anyone driving the state's main north-south route. Inside, juried galleries display work made only in West Virginia, from pottery, glass, and woodwork to quilts, jewelry, and books.

The idea behind Tamarack was simple and unusual: give the state's craftspeople a single, high-profile place to sell their work and give travelers a taste of West Virginia's making traditions in one stop. Beyond the galleries, resident artisans work at studios you can watch, a theater and event spaces host performances, and a food court serves regional cooking, all wrapped around a mission of celebrating what the mountains make by hand.

What Guests Love

  • Handmade crafts, art, and food gathered from every corner of the state under one roof
  • Watching resident artisans work at their studios inside the building
  • A regional food court once curated by a noted mountain resort's kitchen
  • The striking red, tent-like architecture that has become a state landmark

Worth Knowing

  • It sits right off the West Virginia Turnpike, making it an easy stop on a road trip through the state
  • The galleries feature juried, made-in-West-Virginia work, so selection changes as artisans rotate
  • Weekends and travel holidays are the busiest, while weekday mornings are calmer
  • Live demonstrations and events vary by season, so check ahead for what is on

Details

Address320 Shriver Ave, Beckley, WV
Beckley, WV
Websitetamarackwv.comLink opens in a new tab.

Learn about Tamarack

The best of West Virginia under one roof

Tamarack opened in the mid-1990s as the first statewide collection of its kind in the country, built to gather and sell the work of West Virginia's craftspeople in one place. Everything on its shelves is made in the state and reviewed by a jury for quality, so a visitor can walk from blown glass to hand-thrown pottery to Appalachian quilts and split-oak baskets, each piece tied to a maker somewhere in the mountains.

The building is as much a draw as the goods inside it. Its bright red roof rises in a ring of sharp peaks, a shape inspired by traditional quilt patterns and by the tents of old mountain gatherings. Set beside the turnpike, it is impossible to miss, and it has become a symbol of the state's pride in its craft traditions.

Artisans at work and food to match

Beyond the retail galleries, Tamarack keeps working studios where resident artisans practice their trades in view of visitors, so you might watch a woodturner, a glassblower, or a weaver at work rather than just seeing the finished piece. The building also holds gallery spaces for rotating fine-art exhibitions and a theater and conference areas that host concerts, plays, and gatherings through the year.

The food court reflects the same made-in-West-Virginia spirit. For years its kitchen was curated by the culinary team of a renowned mountain resort, serving regional specialties, and it remains a place to try the state's signature dishes, from pepperoni rolls to mountain comfort cooking, alongside the crafts.

Beckley and the coalfields around it

Tamarack sits in Beckley, long a center of West Virginia's southern coalfields, where the story of coal and the miners who dug it runs deep. The city grew with the mines in the early twentieth century, and that heritage is preserved nearby at an exhibition coal mine where former miners lead visitors underground into a genuine drift mine, telling the hard, proud history of the work firsthand.

The coal that built these towns came at great human cost, and the region carries the memory of dangerous labor, mining disasters, and the long fight for miners' rights and dignity. Tamarack's celebration of the state's crafts stands alongside that history, a reminder that the mountains produced not only coal but a rich culture of making, music, and storytelling.

A gateway to the gorge country

Beckley makes a natural base for the wider region, and Tamarack often serves as a first stop for travelers heading into the mountains. Just to the east lies the New River Gorge, now a national park, with its deep sandstone canyon, world-class whitewater, and the great steel arch of the New River Gorge Bridge, one of the longest single-span arch bridges in the hemisphere.

This whole plateau was ancestral homeland and shared hunting ground of the Shawnee, the Cherokee, and the Moneton, who traveled the ridges and river valleys long before the coal towns rose. None of those nations is federally recognized in West Virginia today, and their descendant nations continue in other states, but their long presence is part of the deeper history of the land Tamarack celebrates.

Closest Boutels

The closest Boutel™ stays, so you can turn this stop into an overnight. Each is an independently owned, editorially selected place to stay.

Colony House Motor Lodge

Boutel

3560 Franklin Rd SW, Roanoke, VA

(540) 510-9200

75 miles away|Learn More ›

Blue Ridge Tourist Court

Boutel+

574 Old East King St, Boone, NC

(828) 290-9848

109 miles away|Learn More ›

Rhode's Motor Lodge

Boutel

1377 Blowing Rock Road, Boone, NC

(828) 865-1110

110 miles away|Learn More ›

Things to Do Near Beckley

Beckley Exhibition Coal Mine

About 3 miles, a 10 minute drive

A restored drift mine where former miners guide visitors underground, alongside a coal-camp museum and historic town buildings.

New River Gorge National Park and Preserve

About 25 miles, a 40 minute drive

The nation's newest national park, centered on a deep sandstone gorge and its famous arch bridge, with rafting, climbing, and overlooks.

Grandview

About 12 miles, a 20 minute drive

A section of the national park with sweeping overlooks high above a horseshoe bend of the New River.

Little Beaver State Park

About 5 miles, a 12 minute drive

A quiet park with a lake, hiking and biking trails, and boating close to Beckley.